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The Analogy of Shiva and Business Success
Monday. 10.9.06 7:52 am
It would be hard to justify to anyone in other religions why would Lord Shiva be considered good when he is known as “God of Destruction”. I did find it difficult myself at fist to find a reason. In the state of knowledge that life is good and death is bad, or creation is good and destruction is bad, one has to reflect upon these statements and realize that these are absolutes, without exemptions, and are too broad and generalized, this thus didn’t make the statements true. Using the theories on economic efficiency and secrets to many business success, we could dwell into one aspect on the beauty of destruction and its essentialities.

It comes to a point that in the era of globalization countries will have their core competencies over certain products or services, they do understand that through the culture bestowed upon them, or through natural factor endowment, or distinctive physiological characteristics, they get to have a natural edge on certain fields that others wouldn’t have in the first place. This has caused Japan to come up with the smallest and quietest air conditioners (due to the fact that they have small apartments and neighbors would be considerably irritated over the noise) and other such examples. Now also with globalization, we have to accept the fact that there is no point doing everything and be good at nothing when others are better on doing those things. By focusing on what a country can do best, they tend to become more efficient in that aspect and can actually compete in it worldwide. On the other hand, to become efficient and developed, a few industries have to go. These industries are those that are no longer competitive in the global market, but at the very least this makes more room and focus for what a country is good at. The essential reason for destruction of certain industries.

Another point would be on business success. This is where the idea of “Creative Destruction” comes in. Quite a Darwinian approach actually, this idea states that a country has to kill off its products every so often or force it to become obsolete and present a new product in replacement. This makes the company always competitive and the consumers updated and can enjoy what technology and such has to offer. Industries in the field of digital and electronic products, automotive, and clothing industry know this value and practice it. If they don’t, they lose out.

Now, taking the purpose of Shiva’s essential purpose, destruction is needed to give way for new life. Forest fires are needed to burn out old trees and different plants that tend to overcrowd a forest. After the forest fire, the forest grows again, greener than what was burned up before. The destructive force of volcanoes on the sea creates islands with fertile soil (Coconut trees are usually seen in the shoreline because coconuts can float on water and tent to migrate to these new islands. Plants of many variety travel by sticking on to birds who visit the island). These essential destructions or destructive forces actually brought in new life, beautifying what was old and dying. The idea of “shooting the wounded” now being thought of in globalization is originally from nature’s stampeding instincts.

Just by reflecting on Lord Shiva’s purpose on nature above, we do understand why he is needed for such an unglamorous and often misunderstood job.

On the matter of demise on earth, there was once an idea I’ve read somewhere that people will never think of heaven, God, or good if they will never die. True to its point, people do understand this theory better as time passes, although the damage is brutal to those affected and around him, there is no exemption to this rule for it to be fair. Even when God visited earth in different incarnation did it have to also leave the world. They wanted to be fair and just and not get exemption over this. This actually showed that death is not to be feared, it is how we live that we should be cautious of.

Living on the theory of love do we have to realize that someone still has to give the bitter medicine to an ailing patient, even if he will be cursed and hated by the person taking the liquid. But because of love and tolerance, the person does this so. Lord Shiva’s task is indeed unglamorous and cursed at. The idea of destruction has sent people thinking of him as evil, when, he and Vishnu are same and unique at the same time. Lord Shiva’s extreme love for us is shown when he accepted such a task.

Upon this is a hope that there is now an idea or a basis on the way we look at life and accept it. Lord Shiva’s task is golden and wonderful. He exemplifies service to the world that is done because of love and not of what people think about it.

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