Is It Over for Slim Thug?
Sunday. 9.24.06 12:23 pm
I'm bumping "The Interview" as I type this, so let it be known that Rizoh considers Slim Thug one of the few plausible emcees to emerge from the Lone Star state. He gave the Clipse one of their better hooks so far. He also gets bonus points for being one of the most professional performers, and perhaps the most polite of his peers. (Chamillionaire fits this description as well.) That said, Already Platinum was a flop...commercial-wise. I can imagine Thugga in his diamond-encrusted office chair, swisha in hand, looking at his latest soundscan figures, anxiously waiting for the day his album will truly live up to its un-prophetic title.
But, you know what, Slim?
That tragedy is all in the past now. Steer straight. Look to the future, because it's bleaker than that half-assed rapper from Brooklyn. Let's face it, how many major labels are still willing to give a gold-selling artist a second chance? (Just ask Joe Budden.) It's even worse if that gold-selling disc is your debut. Had The Game not managed to sell 5 million copies of The Documentary, he would probably be back on his old job as Dr. Dre's weed carrier by now. Doesn't matter if you're the next Scarface or the next Rakim, the numbers must make cents for those money-hungry T.I.'s at the majors to give you one more shot.
Unless, of course, Slim's market research ploy is alluring enough to convince Jimmy that Boss of All Bosses (pka Still Platinum) is a sure-shot.
"I thought it [Already Platinum] should have went way farther," he said. "I was an independent artist that did all the work myself. Once I signed a major deal, I kind of felt like, 'I'm signed to a major label, oh, they gonna do all the work now.' But this album I'm gonna work it myself first, I'm gonna do all the work as if they don't exist and whatever they bring to the table, cool."
"The feedback I got from my fans [about the] last album was that they wanted to hear a lot more Houston records. So I worked with people out of Houston, a bunch of producers I came up with. I did like 30 songs with these cats, so I really got the album done. I'm gonna get, like, two from Pharrell and maybe work with a few other big producers, but keep it Houston." (Source: Prohiphop.com)
Personally, I think Slim deserves a shot. For the most part, his craft is a mix of music and message. His album isn't perfect, but he's an embodiment of the only thing lacking from Houston's hip-hop scene at the moment -- intense reality rap. If you're not one of the two people that slept on Already Platinum, you'll understand.
But, let me ask you, the consumer: Will you cop Slim Thug's sophomore album, Boss of all Bosses, if it ever sees the light of day?
Posted by SOHH Rizoh at September 22, 2006 08:37 AM
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